Tire industry calls for "green" upgrade

A few days ago, it was learned from the Qingdao Customs that the export price of tires at Shandong Port increased in the first quarter of this year. Among them, 37.74 million were exported tires, an increase of 17.5% year-on-year; a value of 1.92 billion US dollars, an increase of 29.1%. At the same time, with the increase in costs and the increase in trade friction and technical barriers, the industrial upgrading of tires in our province is imperative, and the industrialization of green tires is imminent.

It is understood that the current annual production of tires in China accounted for about 1/4 of the world's total tire production, and China has developed into the world's largest tire manufacturing country, exporter and consumer. But at the same time, the homogenization of the tire industry is more serious. The simple pursuit of volume growth and the simple reproduction of production capacity have resulted in lower product technology content and added value, and the expansion of medium and low-end production capacity has been excessive. In order to seize the market, all companies have to cut their prices significantly, leading to increased disorder and fierce competition. The industry has entered a vicious cycle.

Since the beginning of this year, the price of natural rubber has been rising, and the price of futures has risen from about RMB 23,500 per ton at the beginning of the year to nearly RMB 30,000 per ton, and the spot price has also approached RMB 30,000/ton from RMB 26,500 per ton. Under the influence of factors such as the increase in raw material prices and labor costs, the price advantage of domestic enterprises has gradually weakened. At the same time, in the international arena, China's tire exports are being blocked by trade barriers in various countries. The low-cost road has come to an end and industrial upgrading is imperative.

In particular, it is worth noting that the technical barriers such as the tire labeling method that China's tire exports are facing recently are increasing. Many countries have imposed higher requirements on tire performance. More and more countries are brewing or have implemented tire label regulations. In the near future, the U.S. side has launched a series of "double counters" and "337 investigations" on Chinese products. The European Union and South Korea will implement mandatory tire labeling regulations from November 1 this year. By then, the global market share of green tires will increase by 15 %the above. In contrast, the definition of domestic green tires is fuzzy, lack of standards, and inadequate detection methods, which have restricted the upgrading of China's tire industry and product structure adjustment.

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